Dropshipping has become a popular e-commerce business model because it offers so many benefits for retail sales. With dropshipping, the business owner does not have to maintain a stock of goods; they only have to purchase the product from the supplier who handles the stock and the shipping. Dropshipping is usually adopted by business owners who want to start a business with minimal investment. And this is where the problem begins: just because the investment is minimal and the business owner is spared from handling stock, first-timers assume that dropshipping is easy and they jump into it without prior research. Unfortunately, they often wind up going out of business and losing their initial investment just as quickly. Dropshipping business models have more tricky parts than what meets the eye, including multiple business processes, customer service needs, choosing the right supplier, and marketing your store. Though dropshipping is easier than maintaining a conventional inventory, you still need to know how the business model works and what risk factors are involved. The best way to clear up misconceptions and avoid making common blunders is to learn from the mistakes other business owners have made. Here is a list of common dropshipping mistakes and tips to steer your business in the right direction.